Ecommerce Web Development
for Telescope Manufacturer Near Sacramento

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ManufacturerRetailerSpecialty Gear

Stellarvue: Leader in Precision Telescopes & Astronomy Gear

Stellarvue is a telescope manufacturer based in Auburn, California, specializing in handcrafted optics and astronomy gear. Their mission is to serve the astronomy and optics community with precision-engineered products for hobbyists, educators, and researchers.

Project Goals

  • Deliver an intuitive shopping experience for astronomy gear enthusiasts of all levels
  • Improve product discoverability through streamlined categories and navigation
  • Optimize mobile usability for seamless shopping and astronomy exploration on the go
  • Equip Stellarvue with customized tools to manage content, transactions, and product growth
Mobile-friendly ecommerce website design

Custom, Mobile-Optimized Ecommerce Solution

BX3 designed and developed a fully custom ecommerce platform tailored to Stellarvue’s growing audience of astronomy enthusiasts and educators.

Built using our proprietary CMS and frontend framework, the solution delivers a seamless, responsive experience with modern UI, advanced product navigation, secure checkout, and full ecommerce capabilities, all supported by scalable architecture and SEO best practices.

Solutions Delivered

Website Features & Functionality

From an intuitive customer experience to backend flexibility and third-party integrations, these highlights showcase the full scope of Stellarvue's custom-built ecommerce platform, designed to simplify online shopping and streamline operations behind the scenes.
  • Visual redesign to elevate brand identity and user experience
  • Mobile-first layout for hobbyists and educators on the go
  • Custom ecommerce platform with integrated shopping cart and guest checkout
  • Product catalog system with advanced search, browse, filter, and sort tools
  • Custom product options with conditional logic and dynamic pricing
  • Integrated customer reviews to support buyer confidence and product visibility
  • Backend product management with category and variant control
  • Customer login with order history access
  • Integrated payments: Expanded PayPal Checkout, Apple Pay, Google Pay, Bread Pay
  • Order fulfillment integration with ShipStation, UPS, and FedEx
  • Constant Contact integration for subscriber management
  • Legacy product, customer, and order data migration
  • Custom blogging platform with styled post templates
  • SEO-forward structure with URI mapping and content optimization
  • CMS-driven content flexibility
  • GA4 tracking for performance analytics
  • Secure hosting with SSL encryption
Responsive ecommerce web design

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Ready to elevate your ecommerce experience?

Give us a call at 602-424-0914 or send us a quick email to talk about your specific needs and goals.



What you can expect from us:

check A friendly get-together to introduce ourselves and determine your needs and goals.
check A proposal detailing the work we will do with accurate fees. We honor our prices.
check A project kickoff meeting that will allow us to hit the ground running on schedule.
check Regular phone calls and emails to keep you up to speed throughout the project.
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